Coming to iOS & Android — mid 2026
Track What You Actually Eat.
Rasa is a calorie and macro tracker built for Indian whole-food diets — dal, roti, curd, millets — with AI-powered food logging and personalised targets calculated from your biometrics.
🔒 No spam. Unsubscribe anytime. Launching on iOS & Android.
Most diet apps weren't built for you.
Generic databases
MyFitnessPal has 14 million foods. None of them are your mother's dal tadka.
Unrealistic targets
Apps that tell a 45-year-old Indian man to eat 1,200 kcal/day are wrong.
Friction overload
Barcode scanners are useless at a thali restaurant.
Built differently. For you.
Every feature is designed around how Indians actually eat.
Indian Food First
Pre-loaded database of 500+ Indian whole foods — dals, millets, sabzis, breads, dairy. No barcode needed.
Science-Backed Targets
Your calorie and protein targets are calculated using the Mifflin-St Jeor BMR formula, adjusted for your activity level and goal.
Talk to Log
Describe what you ate in plain language — "2 rotis with dal and sabzi" — and AI structures it instantly.
90-Day Trends
Rolling log, streak tracking, weekly averages, and a smart suggestions engine that learns your patterns.
Up and running in minutes.
Three steps from install to your first logged meal.
Enter your biometrics
Height, weight, age, activity level, goal. Takes 2 minutes. We compute your personalised daily targets using clinical formulas.
Log what you eat
Type, tap, or describe. AI parses your meal instantly. Edit quantities, add items, and save in under 90 seconds.
See your progress
Daily macro summary with status badges. 90-day rolling log. Weekly trends. A coaching note generated by AI every day.
See it in action.
A clean, focused interface built for daily use — not just first impressions.
Onboarding Results
Food Log
Daily Summary
90-Day Rolling Log
Trends
Targets that actually make sense.
Your calorie target starts with the Mifflin-St Jeor formula — the most validated BMR equation in clinical nutrition — calculated from your height, weight, age, and sex. That base rate is then multiplied by an activity factor (1.2 for sedentary up to 1.9 for very active) to give you your real total daily energy expenditure.
From there, a deficit or surplus is applied depending on your goal. The result is a number that reflects your body, not a generic 1,200-calorie template designed for no one in particular.
Protein is set at 1.0–1.2 g per kg of body weight to preserve muscle during fat loss. Fibre is targeted at 28–35 g per day — a range supported by decades of research on metabolic health and satiety.
Your targets update automatically whenever you edit your biometrics.
Common questions.
Be first in line.
We'll email you when Rasa is ready for download. No spam, ever.